2008/11/17

China’s Green Beat



China’s Green Beat is the premiere green media outlet in China, providing information, education, and entertainment concerning China’s environmental issues, and engaging people to live greener, design greener, and invest greener. China’s Green Beat attracts viewers through its fun, engaging short films and seeks to “turn eyeballs into action” using various online community tools.

China’s Green Beat was founded by John Romankiewicz from the United States and Shane Zhao from China. John graduated from Northwestern University with a BS in Materials Science and Engineering and came to China to learn Chinese and develop a career in renewable energy and sustainable development. He applied for and received a Fulbright scholarship for further study on China’s environmental issues. At the same time, Shane, a fresh high school graduate from Heilongjiang province, was introduced to John by a friend. After witnessing the severe environmental toll his hometown suffered from rapid economic development, Shane began to think about issues surrounding China’s sustainable growth. Sharing their observations of both the increasing international focus on China’s environmental situation as well as the Chinese government’s focus on developing renewable energy sources, they decided to setup China’s first bilingual video podcast about the environment, aptly named, China’s Green Beat.

Chinasgreenbeat.com + Chinadialogue.net

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